Whatever your outlook on Minnesota, it’s important to look past the temperatures and into all that Minnesota has to offer college students. From opportunities with Fortune 500 companies to joining a community that values diversity and healthy lifestyles, Minnesota is a dynamic state that gives college students experiences and opportunities that they might not get elsewhere.
High school students receive hundreds of pieces of college mail and email throughout the year. And it doesn’t take long for every piece of mail to blend together. The designs all start to look the same, and the messaging just feels mushy. We’ve had enough of this. This year at North Central, we wanted to create a campaign that students could relate to—one that would cut through the clutter and fluffy marketing. We wanted this campaign to be one that would mean something to future students (and to us), and that would inspire people to choose a Christian college that has the potential to change their life.